WhatsApp Ends Subscription Fees, Tests Ability to Communicate With Businesses

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By: Stephanie Petrashko

Do you use WhatsApp? The popular messaging app, owned by Facebook and with 900 million users worldwide, is ending its annual subscription fee of $0.99 U.S. It will also be testing tools that allow users to communicate directly with businesses via the app. WhatsApp says it does not have plans to to launch third-party advertising to generate revenue.

Learn more: http://www.cbc.ca/news/technology/whatsapp-free-1.3408448